Create a Brand of  
Y.O.U.R.S!

Have you found Your Own Unique Real Self?

Hi, I'm Engel. I was born and raised in the twin island of Trinidad and Tobago and I love great conversations. I am the podcast host of the Twelve Minute Convos.

What did it take to have more than 1000 conversations in 3 months!

Firstly, I love great conversations where a life's journey is communicated not only through words but tones and emotions. Explosive Expressions that allow you to feel what they felt and learnt. A fool learns only from his own mistakes while the wise learn from their own and from those others have made.

The achievement of every great goal starts with a first step. Thinking about it is not enough, action must be applied towards the goal. It also takes an attitude of "not giving up until you have given it your all". This requires planned rest, the support of a team and most important of all, a coach. A coach ensures that your uniqueness is incorporated throughout the achievement of your goal. 

You can achieve big audacious goals too! I had over 1000 conversations in 3 months. Belief is important. I believed throughout the process that once I remained consistent with these conversations the MOMENTUM would build. Did it? Yes it did. The first month I had only 77 conversations but those 77 conversations were for me some of the most enjoyable. They were responsible for urging on my passion and purpose. I did in that month what it took me 6 months to do previously.

"Trusting your individual uniqueness challenges you to lay yourself open "James Broughton.

The hundreds of people I spoke to all had one similarity. They were all unique in the way they interpreted their life memories from those that were most current, to those that went as far back as their earliest childhood memory. This was really amazing.

Soon I began to connect the relevance of the person's earliest childhood memory to what they did, or sometimes, should be doing more of. On the twelve minute podcast Zee Martin recounts her earliest childhood memory. She remembers standing propped against the seat of her parents sedan, turquoise and cream in color, with an enormous tear in the upholstery which exposed the springs. This left her feeling both exhilarated and terrified at the thought of possibly falling into the abyss of the gaping hole. This is what it looked like to a 7 month old baby, which was how old, or rather, how young she was. 

MY INTERPRETATION
For me this memory translates into Zee's practice of health coaching where she takes her clients who feel terrified about their health, to a feeling of exhilaration when their health goals are met. 

This is what Zee had to say about our conversation below

“Powerfully tell your story...”

“The 12-minute interview process Engel has created does a brilliant job of helping you focus on the essence of what matters. What you arrive at is the pure, distilled essence of your passion, why it matters, and how it will change the world. The result is your story, powerfully told, and with that human connection that touches people's hearts.”

Zee Martin

Functional Medicine Health Coach

John Doe UI/UX Designer

My Earliest Childhood Memory

Engel's earliest childhood memory


I remember sitting on the base of my parent's bed with a book in my hand. It was my go-to place for thinking, while listening to the various sounds of my cousins playing outside. 

So how does it connect?

My interpretation of my earliest childhood memory

If listening had a posture, my earliest memory captured it well, as I sat at the base of my parents bedside . Listening is one element of the memory which I have made a connection with.  Now, as an entrepreneur, listening has become one of my key strengths. It is fundamental to helping others get what they want, a principle by which I live.

As I began recording podcasts the opportunity to listen was created and I fell in love with the art form of conversation, one conversation at a time. Yes, I knew I loved conversations but knowing my unique real self truly manifested when I repeated the process a thousand times over. 

The "saw" of listening was being sharpened from each twelve minute capsule of intentional conversation . I cannot overstate how important this skill becomes when you're on the path to creating a brand of Your Own Unique Real Self.

Isn't it frustrating to be spending time consistently doing things that do not reflect who you truly are? Many times we make the excuse that doing that 'thing' will be a temporary fix to enable you to do the thing you love more. When you've found your own unique real self, you will be able to identify the distractions from its onset

Have You Taken The Time?

  • To connect to Your Own Unique Real Story.

    Where does your story truly begin? Can you identify the essential elements of characters, setting, plot, conflict or resolution? The 'real life' quality of these can influence the impact of your story and who follows it. Some of us have developed this almost organically while for some a conversation specifically to attain this truth is needed. This is where I have gained tremendous insight.


  • To develop Your Own Unique Real Statement .
    One of the challenges we can have sometimes is connecting who we are, to how we do, what we do. Your personal statement is a reflection of the values which you hold. Your decisions are based on these and they point you in the direction of your passion and purpose.
  • To Discover Your Own Unique Real Self
    If you desire to have a peace with what you do and how you do it, discovering who you truly are will act as an anchor in times when the challenges can arise.

Engel Jones, can help you... 

After having 1001 conversations in 3 months he uncovered Y.O.U.R.S, a tool used to reconnect you to the hidden passion and purpose which is essential to creating a brand of Y.O.U.R.S.

Engel believes and lives the principle of Zig Ziglar where you can have everything in life if you help enough other people get what they want.

After experiencing some life changing conferences such as Dave Ramsey's Entreleadership and Financial Coaching Master Series, Dan Miller's Coaching With Excellence and being part of conversations with so many more entrepreneurs. Engel can help you!

How important is a BRAND?

Branding is fundamental
It is evident that the brand you create is important. For some, challenges can occur with creating a brand, especially one that is unique. It is possible to achieve this through a guided conversation, designed to help you connect the dots.

Branding communicates.

Branding is the memory you create and it should be consistent. When your story is being communicated through your brand it gives authenticity to the things you create. ​ This then gives you the opportunity to share what it stands for and then expand. 

Branding is an artform

Imagine, you're given a blank canvas and a host of supplies to create a masterpiece which best represents your brand. This is where your end product is determined by the palette of colors, the tools chosen, the technique used, just to name a few. Likewise, in creating your brand you must be able to include elements(values, beliefs, identity) that would paint a beautiful and true picture. 

12min Conversation Reviews

John Doe UI/UX Designer

“Questions that are fun and playful.”

“Engel is a warm and gifted interviewer. He asks his guest both fun, playful questions and also deeply meaningful questions. The result is a conversation like no other...

Jason Freeman

Bravery Coach & Inspirational Speaker

John Doe UI/UX Designer

“Most amazing time on a podcast”

Wow! When I first started the 12 minute conversation, I was trying to figure out how I could make this a significant conversation. Then Engel lead the way and once the experience was over I believe that those 12 minutes were the most energizing, motivating, and amazing time that I have had on a podcast!

Denise Damijo

Founder and CEO at
Denise Damijo International, LLC

One to One Coaching Session to DISCOVER

 Y.O.U.R.S.
Your Own Unique Real Self

Engel will have a one to one conversation that is guaranteed to help you create a brand of Y.O.U.R.S.

This coaching conversation will ensure that in 90 minutes you are equipped with the building blocks of who you are and how to communicate it as a brand.

Create a brand of
Y.O.U.R.S

If your interest has been piqued and you would like to begin your journey to creating a brand of Your Own Unique Real Self click BELOW. 

Instructions for scheduling your appointment will follow after payment is made.​

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12Min Conversation Reviews

John Doe UI/UX Designer

“What you can learn in 12 minutes! Engel Jones draws out depth and breadth from each and every guest. When you only have 12 minutes to share what you are born to do, you get RIGHT to it!.”

Wendy Williams
- Marriage Coach

“12 minute convos with Engel Jones is one of the most unique podcasts I've ever listened to. His guests come from all types of backgrounds and have stories that will teach you, shock you, and entertain you!”

Arne Giske
John Doe UI/UX Designer

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Engel Jones
Entrepreneur & Podcast Host

About the Author

Engel Jones was born and raised in the twin island of Trinidad and Tobago and he loves great conversation. He is an Entrepreneur, Life Coach and the podcast host of the Twelve Minute Convo. His passion is to help you find Y.O.U.R.S - Your Own Unique Real Self.

After having 1001 conversations in 3 months he uncovered Y.O.U.R.S, a tool used to reconnect you to the hidden passion and purpose which is essential to creating a brand of Y.O.U.R.S.

Engel believes and lives the principle of Zig Ziglar where you can have everything in life if you help enough other people get what they want.

100% Satisfaction Guarantee

You are fully protected by our 100% Satisfaction-Guarantee. If you don't get the building blocks of who you are and how to communicate it as a brand by the end of our 90 minute session then, just let us know and we'll send you a prompt refund.


Yes, I want to schedule a coaching session with Engel Jones